Love Frocks is back in fashion at The Heath as Natalie re-launches studio

Popular North-West fashion designer Natalie Fitzmaurice has re-opened her studio at The Heath Business and Technical Park in Runcorn.

Award-winning designer Natalie originally launched her Love Frocks studio at The Heath in 2008 but left in 2013 to open a conventional shop in Frodsham. However, with her main streams of business being generated through the Love Frocks website and social media groups such as Facebook and Instagram, Natalie has moved back to The Heath and re-launched the Love Frocks studio.

Now a proud mother with an eight-month-old son called Fletcher, Natalie says her studio is ideal to cope with her online orders and as a base to meet customers by appointment.

“My working hours have changed somewhat since becoming a mum, so it is great to run an appointments system at the studio where customers can come in for fittings and chat face-to-face about their fashion requirements. It’s really great to be back at The Heath where it all began and where I have so many very good friends and clients.”

Natalie is already busy on orders for the Aintree Grand National Festival in April and for the forthcoming Prom season.

She added: “I really enjoyed the experience of having my business on the high street and we had lots of lovely customers and made lots of new customers who still order from me now. The way my business has evolved, it made far more sense to move back to a studio operation where I can still meet customers but also service my online orders and work on my new creations.  The facilities at The Heath are just perfect for my business.”

Lesley Lunt, The Heath’s Sales and Marketing Manager, said: “It’s wonderful to welcome Natalie back to The Heath. Her studio was a big hit with our resident businesses and the local community and I’m sure her new venture will be equally as successful.”

Love Frocks re-opened at The Heath earlier this month. For further information visit: or to make an appointment for an alteration or order, customers should email or telephone/text 07875731869.

About The Heath

The Heath Business and Technical Park is a phenomenal regeneration success story. Formed in 2000, its owner and operator, SOG Ltd, has transformed a once single occupancy corporate facility into a thriving independent business park. The Heath now provides office and laboratory accommodation for more than 170 individual organisations, ranging from business services and IT specialists to those at the cutting edge of science, research and advanced manufacturing.  Around 2,000 people are employed at the site. For further information, telephone 01928 515988 or visit